Over the first 11 months of launching a new website and implementing our developed marketing strategies, the Law Offices of Clarence Patterson III saw a substantial increase in lead generation from the web.
Full Website Design & Marketing Services
730%
The Law Offices of Clarence Patterson III is a Family Law focused firm in St. Paul, Minnesota. As a small law firm focused on Family Law and Criminal Defense, the owner, Clarence Patterson, was in need of a trustworthy marketing partner that could build him an optimized website and manage online channels so that he could generate business and shift the focus of his firm to only Family Law cases.
When looking for a trusted partner, Clarence was referred to us from one of our other clients and approached us to have a discussion about potentially working together. During this process, we outlined opportunities that if executed properly, could prove to be very beneficial to the growth of The Law Offices of Clarence Patterson III. These opportunities existed in the website design & structure, paid advertising, content creation and general online presence.
Owner Clarence Patterson had one main goal to accomplish; to have his website generate leads and business opportunities in Family Law.
After following our strategy and scientific approach, we collaborated with Clarence Patterson to design, develop and launch a new website. We then worked on countless projects to make sure the firm’s brand was consistent across the web. After that, we set up all of our tracking mechanisms, launched a Google Ads campaign and continued to optimize and tweak the website design, written content and advertising strategies on a month to month basis.
Over the first 11 months of launching a new website and implementing our developed marketing strategies, the Law Offices of Clarence Patterson III saw a substantial increase in lead generation from the web. The increase in lead generation and continued decrease in marketing cost per lead is considered a major success for the Law Offices of Clarence Patterson III.
“Honest and great at their jobs. In every aspect they have over performed what they have predicted for my business. I could not be happier with their services.” - Clarence Patterson III
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Ongoing Strategy & Analysis:
We track everything. And we don’t just report numbers—we make them matter. Our mission is simple: help you grow faster, more predictably, and more profitably.
At Lab Coat Marketing, we partner with law firms and self-storage operators to build custom marketing systems that turn strategy into measurable growth. From increasing case volume to filling more storage units, we help service-based businesses get found, earn trust, and scale with purpose.
No guesswork. No templates. Just smart, honest marketing that works.
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We manage Google Ads, Meta, Local Service Ads, and more with one goal: predictable, profitable results. Our campaigns are built for lead quality—not just clicks.
A fast, modern website is the foundation of any good strategy. We build responsive, conversion-optimized websites that reflect your brand and drive action from the moment a visitor lands.
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Most agencies focus on trends. We focus on traction.
We don’t believe in one-size-fits-all marketing. Instead, we take the time to understand how your business actually operates—then build and execute strategies that align with your goals, audience, and growth stage.
When you work with us, you’re not buying ads or design. You’re investing in a process built around clarity, transparency, and results.
We're here to help you win cases, lease units, and out-market your competition.
If you're looking to increase qualified leads and signed cases, it starts with the right strategy and the right marketing partner. Our team helps law firms attract better cases, improve conversion, and build sustainable growth.
